Nate Steele
WENDY'S // TWITCH ACTIVATION // "KEEPING FORTNITE FRESH"

WENDY'S // TWITCH ACTIVATION // "KEEPING FORTNITE FRESH"

When Fortnite announced a new game mode called Food Fight, pitting Team Burger against Team Pizza, Wendy’s joined Team Pizza. Because Team Burger stored their beef in freezers. AND. WENDY’S. DOESN’T. DO. FROZEN. BEEF.

AWARDS 2019 Cannes: Grand Prix (Social & Influencer), 2 Gold (Entertainment, Media), 5 Silver (Social & Influencer, Entertainment, Brand Experience & Activation, Entertainment for Sport x2), Bronze (Media), 5 Shortlists (Social & Influencer, Entertainment for Sport, Direct x2, Brand Experience & Activation)

2019 D&AD: Wood Pencil (Digital Marketing – Use of Trends & Tactical Marketing)

Fun Fact: All those years of my older brothers not letting me play video games with them is probably why I’m no good at video games now.